Secondo i ricercatori dell’Università di Portsmouth, il greenwashing aziendale induce gli utenti a considerare “ecologici” prodotti che tali non sono. Il risultato? Scelte sbagliate che danneggiano l’intero processo di riciclo

Red light for those selling energy from renewable sources using terms such as green, green or clean. Or images that promise protection for the environment

“100% natural”, “sustainable”, too many generic terms in commercials and on Frosta frozen food packages. Green claims directive would reject them

German e-commerce company anticipates European directive and removes references to sustainability from its site

At the center of the Italian Authority’s sanction, the “Climate Protect” initiative implemented by the freight forwarding and transport group using “ambiguous environmental declarations”

Directive 2024/825/EU, passed in 2024 and effective from September 2026, will require companies to be more correct and open in communicating their commitment to the environment. A long list of terms will be banned

Canadian company (which denies all claims) accused of greenwashing because of its advertising: ”It emphasizes biomethane production, but 90 percent of its gas is fossil based”, says Ecojustice